Larger businesses have more flexibility when it comes to their marketing as they have a higher budget, but that does not necessarily mean that they are being more effective.
One of the tops reasons that turns people away from being a sales person, the fear of rejection. But it is never anything personal, so why do some sales people take it more personally than others?
At the end of the day, it’s results that count. Here are five common mistakes that can mean the difference between advertising that performs, and advertising that simply wastes your budget.
If you’re like most people, you dread the thought of picking up the phone and doing a cold sales call. Oftentimes, this is caused by a fear of rejection. While it is true that there is a higher closing ratio with sales leads that are developed in person, cold calling is just as important!
Creating the right business image is essential to establishing strong relationships with those in your community. Having a positive image increases customer loyalty and retention, and thus increases sales.
On April 8, 2014, Windows XP and Office 2003 support will come to an end. Microsoft has chosen to push forward and focus on giving the best resources possible to support their newer technology, as opposed to
Business owners are oftentimes very pro-active when it comes to marketing. They want to get their message out there, after all! Why then, do many of these exact same businesses leave easy money right there on the table?
In recent years, blogs and social media monitoring have become a fundamental part of the press office operation and many PR agencies' bread and butter services. As social media and online networking has matured, companies need to engage proactively to ensure their brands are effectively supported.
Networking meetings take three basic forms: casual networking where people chat in small groups, more formal networking where attendees each make a short talk about what they do, and meals where you talk to people on your table. Some groups will have a short lecture from a successful person, with a mix of networking afterwards.